Boxes Group Accelerates Businss for Wondawheelz

Wondawheelz - the manufacturer of toy electronic model racing vehicles for children which are sold predominantly on the internet - went back to the Web when a packaging specialist for its new products was needed.

From a broad range of carton manufacturers, Wondawheelz selected the Boxes Group and the company is now supplying the majority of its packaging.

Wondawheelz, Hugo Lywood, said: “We’re a new company and having decided to manufacture our products in the UK, we then needed a packaging solution that would stand out from the crowd on crowded toy shop shelves.

“After contacting a number of packaging companies, we found that the Boxes Group not only presented us with numerous attractive solutions but was also the most competitive and flexible.

”On delivery of our first consignment of cartons, we were delighted by the excellent quality. Having used numerous packaging companies in the past, I can honestly say we would now never venture elsewhere for our solid board requirements.”

The Boxes Group is manufacturing five cartons for Wondawheelz. The Chassis Starter Set is printed on 400 micron coated white lined chip recycled board in four colours with a high gloss UV varnish. The carton is shaped like a handbag with a tuck in the top and an envelope base. Four more cartons for other products in the Wondawheelz range, in the same material and shape, have a tuck in the top with a crash lock base and a tamper evident tab.

Business Development Manager, John Morgan, said: “We were delighted to be approached by this newly formed and exciting company. It was great to get involved from the outset and our teams have worked closely together to fulfil the packaging requirements for Wondawheelz to meet the launch date which was published and counted down over the internet.”

The Wondawheelz range designs, manufactures and sells a unique range of model vehicles aimed at seven - 12 year olds. The basic chassis is purchased in kit form for home assembly. Users can also buy mechanical upgrade kits to alter the performance of the vehicle to match the chosen bodywork design. There are over 25,000 potential configurations to explore and the range is designed to encourage innovative thinking while providing an absorbing hobby.

The Boxes Group majors on product presentation in a wide range of fields, from innovative luxury cartons for cosmetics manufacturers to specialist cartons for the pharmaceutical and healthcare industries.

The business operates from four sites throughout the UK and has two companies in The Netherlands. The Boxes Group is part of Clondalkin, the international group of companies producing specialist packaging and printing products.

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