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National Reputation of Boxes Prestige Underlined with Top Honour

The first class design skills of Boxes Prestige have been officially recognized with a national award for its imaginative new packaging for the Virgin Shiro range of toiletries.

Boxes Prestige, supplier of over 100 different cartons for the Virgin Cosmetics Company, took the prize for the most creative use of folding boxboard for the Shiro Xmas 2000 pack at The Paper & Print Focus Creative Awards.  The category was sponsored by Iggesund Mills.

The Shiro carton is a box/lid pack, produced on 380gsm, Invercote G 515um board and printed in cream, black and silver with high gloss and pearl varnishes and foil blocked with bright silver.

Judges commented: “The overall impact and build was excellent.  The design just oozed quality.  An example of what can be achieved with this basic one sided coating packaging grade.”

It’s the second time Boxes Prestige has been selected for this awards category with a Virgin carton and the ninth time the Company has collected a trophy since the Awards began 12 years ago.

Managing Director of Boxes Prestige, Peter Burgess, said:  “We are proud to be associated with such a successful and fast growing company as Virgin Cosmetics.  This latest award underlines our commitment to innovative constructional design, dedicated customer service and exceptional quality.

“This honour follows our recent acquisition of several major accounts in the luxury confectionery and giftware markets and provides the platform for a major investment programme at our factory which will include a new specialised finishing area and warehouse facility.”

Boxes Prestige, based in Northamptonshire, has been supplying The Virgin Cosmetics Company since its launch three years ago in addition to leading cosmetics and toiletry manufacturers in the UK and overseas.  The Company is the luxury product presentation arm of The Boxes Group which is owned by the £350m turnover group, Clondalkin.

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