The current restructuring
of Remploy Ltd to meet the business needs of the 21st century includes an initiative to
upgrade its branded toiletry range for the cash and carry and wholesale sectors - using
the advanced technology and expertise of Ditone Labels.
The re-launch of the Only Natural brand of one litre
Creme and Foam Bath products, one of a number of product developments by Remploy's
Household and Toiletries division, centres on a new label design.
Remploy's Purchasing Manager, John Howard, said: "Retail shelf presentation plays a
key part in our sales success and it was felt that a new label design had an important
role to play. We decided to work with Ditone Labels because the company could offer
up-to-the-minute manufacturing techniques at a competitive price. We now hope this will be
the first of many successful projects."
Ditone Labels Managing Director, David Stevenson, added: "We are delighted to be
working with Remploy for the first time. The Only Natural range involved producing high
impact labels using a combination of processes including rotary screen. The prime
objective was to increase visibility of Remploy's range on the shelf.
"Our goal is to offer all customers an outstanding, all-round service from start to
finish and this commitment is maintained through developing an understanding of each
organisationšs needs and maintaining supply in the most efficient way."
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 Ditone Labels, based
at Kimbolton in Cambridgeshire, works with many of the UK's leading brand manufacturers
and is best known for its innovative approach to individual label solutions. The Company
has brought to the market Multi Page Peel & Reveal labels, Leaflet labels and Tactile
labels to assist the visually impaired. There are dedicated departments for R&D,
technical applications, label construction techniques and adhesive technology. Ditone
Labels also manufactures to The Pharmaceutical Supplier Code of Practice and ISO9001
standards.
Ditone Labels is part of The Boxes Group which consists of seven specialist companies
majoring on product presentation in a wide range of fields. The Group is owned by
Clondalkin plc, the international printing and packaging products specialist.
Remploy was set up in 1946 by the Government to provide employment for people severely
disabled in the Second World War. Today there are 88 factories across the UK, employing
8,000 disabled staff. The new Remploy 21 initiative to restructure the business units
within the company has been implemented to ensure that Remploy can train its workforce in
modern and efficient factories and provide them with opportunities to gain employment in
outside industries.
Further press information from Laura Crisp or Lesley Crosland at Crosland
Communications
Tel: 01638 662188
Fax: 01638 665082
Email: croscomm@dial.pipex.com |
